Palmetto Health Richland Receives ‘Baby-Friendly’ Designation

Palmetto Health Richland Receives ‘Baby-Friendly’ Designation

Posted on 7/2/2015

Palmetto Health Richland has been recognized as a Baby-Friendly Designated birth facility by Baby-Friendly, USA, Inc., the U.S. authority for the implementation of the Baby-Friendly Hospital initiative. Currently there are 270 active Baby-Friendly hospitals and birth centers in the United States. Palmetto Health Richland is one of only eight Baby-Friendly Designated birth facility in South Carolina. The “Baby-Friendly” designation is given after a rigorous on-site survey is completed.

The Baby-Friendly Hospital Initiative is a global program sponsored by the World Health Organization and United Nations Children’s Fund. The initiative encourages and recognizes hospitals and birthing centers that offer optimal care for breastfeeding mothers and their babies. Based on the Ten Steps to Successful Breastfeeding, this award recognizes birth facilities that offer breastfeeding mothers the information, confidence and skills needed to successfully initiate and continue breastfeeding their babies.

Rhonda Quinones, nursing director of Women’s and Neonatal Services for Palmetto Health Richland said, “We are very proud of the work that has been put in to this achievement. We know that by practicing the Ten Steps to Successful Breastfeeding, the moms and babies we care for will have a wonderful beginning together and health benefits that will last the child's lifetime.”

The Ten Steps to Successful Breastfeeding were developed by a team of global experts and consist of evidence-based practices that have been shown to increase breastfeeding initiation and duration. Baby-Friendly hospitals and birthing facilities must adhere to the Ten Steps to receive, and retain, a Baby-Friendly designation.

The Ten Steps to Successful Breastfeeding are:

  1. Have a written breastfeeding policy that is routinely communicated to all health care staff. 
  2. Train all health care staff in the skills necessary to implement this policy. 
  3. Inform all pregnant women about the benefits and management of breastfeeding. 
  4. Help mothers initiate breastfeeding within one hour of birth. 
  5. Show mothers how to breastfeed and how to maintain lactation, even if they are separated from their infants. 
  6. Give infants no food or drink other than breast-milk, unless medically indicated. 
  7. Practice rooming in - allow mothers and infants to remain together 24 hours a day. 
  8. Encourage breastfeeding on demand. 
  9. Give no pacifiers or artificial nipples to breastfeeding infants.
  10. Foster the establishment of breastfeeding support groups and refer mothers to them on discharge from the hospital or birth center.


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